Bạn đang khát khao từ vựng IELTS “đắt giá” để chinh phục band điểm mơ ước? Bạn muốn làm chủ những cụm từ Tiếng Anh chuyên ngành Marketing, mở rộng cánh cửa sự nghiệp? Đừng tìm đâu xa! Hãy cùng mình khám phá kho tàng collocations Marketing – chìa khóa không chỉ giúp bạn “ẵm trọn” điểm IELTS!
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Explanation (Giải thích)
Dưới đây là những từ vựng collocations chủ đề “Marketing”:
- Conduct market research: Tiến hành nghiên cứu thị trường
- Target audience: Đối tượng khách hàng mục tiêu
- Launch a product/campaign: Ra mắt một sản phẩm/chiến dịch
- Brand awareness: Nhận diện thương hiệu
- Competitive advantage: Lợi thế cạnh tranh
- Develop a strategy: Phát triển một chiến lược
- Generate leads: Tạo ra khách hàng tiềm năng
- Boost sales: Thúc đẩy doanh số bán hàng
- Build customer loyalty: Xây dựng lòng trung thành của khách hàng
- Analyze data: Phân tích dữ liệu
- Go viral: Trở nên lan truyền
- Market share: Thị phần
Review (Ôn tập)
Hãy sử dụng những từ vựng collocations chủ đề “Marketing” này trong các câu của bạn để nhớ lâu hơn. Dưới đây là một vài câu ví dụ:
- Before developing the new smartphone, the company needed to conduct market research to understand consumer needs.
- Our new advertising campaign is specifically designed to reach our target audience of young adults.
- The tech giant plans to launch a new product next quarter that promises to revolutionize home entertainment.
- Effective marketing helps to increase brand awareness among potential consumers.
- Our innovative technology provides a significant competitive advantage over our rivals.
- The team met all week to develop a strategy for entering the new international market.
- Digital marketing efforts are crucial to generate leads for the sales team.
- The seasonal discounts were implemented to boost sales during the holiday period.
- Providing excellent customer service is key to build customer loyalty and encourage repeat business.
- We need to analyze data from the recent campaign to see what worked and what didn’t.
- The funny commercial was so creative that it quickly went viral across social media platforms.
- The company aims to increase its market share by 10% in the next two years.
Exercise (Bài tập)
Hãy chọn đáp án đúng cho mỗi câu sau:
1. Before investing in a new venture, it’s essential to __________ to understand consumer demand and competition.
a) boost sales
b) conduct market research
c) go viral
d) build customer loyalty
2. Our advertising efforts are specifically tailored to reach our __________ of young professionals aged 25-35.
a) competitive advantage
b) market share
c) brand awareness
d) target audience
3. The company plans to __________ its new eco-friendly car next spring with a huge marketing event.
a) analyze data
b) generate leads
c) launch a product
d) build customer loyalty
4. A strong marketing campaign is crucial for increasing __________ so more people recognize our company.
a) market share
b) competitive advantage
c) brand awareness
d) target audience
5. Our unique software provides a significant __________ over competitors, making our services more appealing.
a) brand awareness
b) market share
c) competitive advantage
d) generate leads
6. The marketing team needs to __________ for the upcoming holiday season to maximize profits.
a) analyze data
b) go viral
c) develop a strategy
d) build customer loyalty
7. Effective digital marketing helps companies to __________ by attracting potential customers interested in their offerings.
a) boost sales
b) generate leads
c) launch a campaign
d) build customer loyalty
8. The objective of the flash sale was to __________ and clear out old inventory before new models arrive.
a) conduct market research
b) analyze data
c) boost sales
d) develop a strategy
Đáp Án Bài Tập Trắc Nghiệm
- b) Conduct market research
- d) Target audience
- c) Launch a product
- c) Brand awareness
- c) Competitive advantage
- c) Develop a strategy
- b) Generate leads
- c) Boost sales